If you edit a blog post and take out sentences, thoughts, clips… that don’t fit anywhere else. Don’t discard them! Keep your content and repurpose it – don’t just discard it.
How To Repurpose Discarded Content
While the exact phrasings may not be the words from your blog post, these little bits of discarded content can be used in a few useful ways.
Use deleted sentences to introduce the blog post link on Facebook.
Make use of other words you don’t have in the blog post to turn them into a graphic for sharing on visual social media platforms.
Want more blogging tips? Read them all.
Use discarded ideas/elements that didn’t perfectly fit into your blog post and spin them off into fully developed blog posts that you can submit to other blogs, or as pitches for paid freelance writing gigs. The great thing about doing it this way is that you can customise the content to the audience but if they click back to your site, the content will still be on theme enough that it might gain you a new reader. Win-win!
What do you do with your discarded bits of content?