There is a perception that I feel is prevalent in blogging where stats and money (eg sponsored post rates) are something that is seen as a bit dirty and not to be talked about.
Now, of course if you’ve signed a non-disclosure agreement or a rate is commercial in confidence, then duh. I ‘m not saying break your agreement and disclose that. But in general, it’s just not talked about much. It seems like the only time it is talked about is when it’s a “6 figure blogger” (don’t get me started on how I hate that marketing term/strategy) is selling you a course. It’s the people at the top who seem to share. No one who’s developing seems to “come out” much about stats and money.
I don’t go out of my way to advertise the money or stats I get. I’m not saying do that. But my general stats are publicly available on my PR page. Again, personal choice. I like having lots of info when I’m looking into something, so I give out lots of info easily for people who are looking into me. I also have limited time at my computer to respond to emails from brands about pitches, so again, I’d rather the information was publicly available.
I guess numbers aren’t a meaningful thing to me. My brain is wired qualitatively, not quantitatively. I have low stats compared to some people. (FYI, there will always be someone with higher stats than you. Accept it, then get over it.) I’m more likely to get upset if people stop commenting than if my page views drop.
How do you feel about stats and money in blogging?