First up – I’d like to acknowledge that the word expert is pretty subjective these days. I’m using it to mean that you have a level of competence that means you have a good sense of what is going on, even if you don’t do every single little blogging task yourself.
3 Ways To Become An Expert Blogger
I hate to say it, but if you’re not regularly blogging (and this goes for podcasting and vlogging too), then you probably won’t become an expert. There is a learning curve to producing content, and you learn that learning curve by doing. So make sure you blog!
2) Don’t be afraid to try things
I had a goal in 2016 of getting more comfortable on camera. So I started filming myself talking in my car using a selfie stick. Sure, some people looked at me weirdly in car parks and I felt like a knob at times. But it did help me get used to being on camera. Later that year, I was speaking at my alma mater and they asked me to also be in some video content for them. So I took a deep breath and did so. I still felt nervous, but they were happy with what came out. Knowing beforehand where to look (aka at the lens, for these instances) and knowing to keep regular breathing to keep a regular tone meant I wasn’t learning these things at my alma mater. I already knew them and could somewhat make them subconscious so I could focus on what I wanted to say on camera.
3) Be willing to learn all the basics
You don’t need to know how to develop a site from scratch, or how to edit a long video, or run a complex social media campaign. But you do need to get a basic understanding of what is involved in different parts of running your blog. You may be someone who chooses to outsource a lot – but how will you know if you’re being quoted for the right type or amount of work if you have no idea what goes into it? A basic knowledge really helps you in this area.
What do you think you need to do or know to be an “expert” blogger?